When logic loses out to a text book, you're usually in trouble. If you're ever tempted to spew forth with something you think might sound impressive, just pause and see it through the lens of the real world. #marketing #think #production #do

The signs will be there from the start. Don't ever let the prospect of a win cloud the reality of life once you've won it. Walk away. Cartoon by Tom Fishburne.

Another gem in the long line of gems from Volkswagon. This time by DDB Paris who have taken an enduring strategy and executed another winner. Progress Improved in many ways. #production #ideas #think #do #creativity

I recommend yoga, meditation, or both. Your brain needs a regular Spring clean.