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April 11, 2019

THE HIGH COST OF ONLINE TRASH

February 2, 2019

THE WORST AN AD CAN GET

January 15, 2019

VEGEMITE SHOWS HOW IT'S DONE

August 21, 2018

READ THIS

March 8, 2018

THANK YOU MLA

January 15, 2018

TRUTH

December 20, 2017

10 REASONS WHY ONLINE ADVERTISING MUST CHANGE

October 25, 2017

FUNNY AND (MOSTLY) TRUE

October 23, 2017

HOW TO RETAIL

July 29, 2017

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HOW TO RETAIL

July 29, 2017

HOW TO MAKE A RECRUITMENT AD

February 7, 2016

VEGEMITE SHOWS HOW IT'S DONE

August 21, 2018

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TIME FOR SOMETHING NEW

January 22, 2016

I'd usually wtite something glowing about a new Tourism Australia ad.  But this latest offering left me bored - same old, same old.  And Chris Hemsworth's voice doesn't fix the basic problem that this formula is just tired.   It's time for a rethink TA.

 

 

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